Printing
industry
Metallic Effect Pigments (MEP) are used in a wide variety of printing applications. The AVL products are globally known for their very performing metallic effects as well as functional performance in following fields:
Flexo- and Gravure printing
Metallic Effect Pigments (MEP) for Flexo- and Gravure printing
Metallic Effect Pigments (MEP) in gravure printing processes, are mainly used as special effect pigments for paper labels, flexible packaging and folding boxes. In flexographic printing processes, for film and paper packaging. Also wallpaper is a major market.
The products of AVL give a superior appearance due to their excellent leafing properties. An example is wallpaper were our pigments give the final product an exclusive finish. A touch of gold or silver will make any final product stand out.
Powders are widely used in these applications. AVL can also offer solvent based pastes with acetates (gravure printing), alcohols (flexographic printing) or waterbased pastes which are eco friendly. For the UV printing industry AVL can offer stabilized pastes.
Offset printing
Metallic Effect Pigments (MEP) for Offset printing
Offset printing is a world wide printing process which is used for labels, packaging materials, brochures, business cards etc. Offset lithography works on the principle of oil and water separation. The plates have been treated to make image areas attract ink and non-image areas attract water to repel the ink.
Metallic Effect Pigments in offset inks result in eye catching effects on a final substrate. Gloss and opacity are very important criteria to achieve these effects. The fine effect pigments of AVL excel in opacity and will give your product an exclusive final touch.
AVL offers gold bronze- and silver aluminium pigments for the offset printing industry. Beside powders AVL can also supply pastes with high boiling mineral oils.
Screen Printing
Metallic Effect Pigments (MEP) for Screen printing
Screen printing gives the advantage to print on a very wide range of surfaces such as paper, cardboard, plastic, leather, textile, metal etc. The screen mesh size plays an important role in the choice of the metallic pigments.
Due to the possible sizes of the screen mesh, a wide range of particle sizes can be used. High brilliant metallic effects and even sparkle effects can be obtained by the use of coarse particles. AVL has a wide range of products to achieve an exceptional gloss. Enlarging the thickness of the film even improves the glossy effect.
Beside powders AVL can also supply solvent based pastes or water based pastes for printing inks.
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